The Next LVL

Brand Identity

Welcome to our blog, The Next LVL, where our team shares relevant and useful information you can use to LVL-Up yourself, your business, and your lifestyle so you can #GetItHandled®.

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Why Focusing on Your Identity is a Form of Self-Care

Self-care is often associated with activities that help you take a load off of your mind, and yet LVL-Up co-founder Laura Jennings thinks of her work as self-care, which actually increases her mental load. In this article, Laura discusses how the work we do builds our identity and helps us practice self-care.

Choice Value Motivation: Convincing People to Buy

Why do people make the decision to buy? And how can knowing more about what goes into these decisions affect your brand identity and messaging?